Shopify's new native chat feature helps merchants and customers connect

Shopify'south new native chat feature helps merchants and customers connect

Shopify Conversation aims to assistance the Toronto-based company's merchants and customers more easily connect

Shopify merchants and customers will soon have a new style to connect with Shopify Chat, the Toronto-based eastward-commerce behemothic's first native chat platform.

Michael Perry, director of product at Shopify, said that Shopify Chat is at present available to all merchants. The conversation platform is integrated inside Shopify Ping, a complimentary messaging app that merchants use to communicate with customers.

"We wanted to continue that path [after launching Apple tree Business organization Conversation and Facebook Messenger], to allow merchants to connect to customers and found that relationship directly," said Perry.

Existing customers need to navigate to the app settings to turn on Shopify Chat. For new merchants, the functionality is automatically agile when Shopify Ping is downloaded.

Merchants volition all the same be able to utilize existing chat platforms similar Apple Business Chat and Facebook Messenger.

Perry explained Apple tree Business Chat merely works for customers with Apple products using Safari, emphasizing that in that location is a large number of Android users who aren't able to access the conversation platform.

"Nosotros want to cater to all customers, and for all our merchants to connect with their customers," he said. He added that Facebook Messenger has similar issues, including the fact that not anybody wants to use the social media platform.

"We wanted to besides offer something for any person on the storefront to engage with our merchants, and it ensures that we can permit merchants to have an ability to talk to their customer base," he said.

Perry noted that depending on what platform the user is operating on, Shopify will serve "the best messaging option based on that customer."

"So if they're on an Apple device, we prove them the Apple tree Business organisation Chat pick. If they're on an Android telephone, we prove them the Shopify Chat pick, and we built the intelligence to connect to them," he said.

The most meaning change with Shopify Chat is that merchants no longer need to download specific apps and integrate them with Shopify Ping.

Perry explained that when a merchant downloads Shopify Ping, by default, they'll automatically have admission to Shopify Conversation. He added that merchants tin as well withal install Apple tree Business Chat and Facebook Messenger.

Perry also added that merchants will be able to use a keyboard inside Shopify Ping that has access to the shop'southward products and discounts "without always leaving the conversation."

Source: https://mobilesyrup.com/2019/08/14/shopify-launches-shopify-chat-merchants-customers/

Posted by: arrudalivine.blogspot.com

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